My role within the project: idea, art direction, web design
We have tried to present in a simple and unobtrusive way the main advantages of the new tire and confirm — Dunlop WinterMAXX The pursuit of Maximum ice grip.
In addition to the site layouts - we have developed a 3d scene for the project. We have reproduced a 3d tire and every detail of a tire. For the pages with an additional information we have drawn a vector illustration of a tire.